Wright Angles Blog

Many in your audience can feel the divide they have with friends, relatives and social media contacts within this pandemic-world. I'm...

Greetings......... Radio stations can spend too much time in the analytical world of radio and not nearly enough time creating emotional...

I believe we need to change our thoughts on the way we image our stations. For years we have used listeners to accentuate our stations. I...

Interacting with your listeners is the single most important step you need to take to create an emotional connection with your audience....

1. Know that the way you react to this time in history you will be remembered for, for a very long time. So, if you choose to fan the...

The word “YOU” is the most powerful word in the English language when it comes to radio. Your show will be instantly more powerful if you...

Work hard at making your listeners feel special. Many times this comes from the way they hear you interact with listeners just like them...

You have to earn your relationships with your audience, you can’t buy them. Contests and promotions have only a short-lived impact,...

Building a Relationship Building a great radio station is very similar to the steps you take to build a great relationship with another...

One way to fight off the negative byproduct of repetition while on the air is to pretend that every time you open your microphone that...